Swire Group Charitable Trust – Eat sustainably
One of the key missions of The Swire Group Charitable Trust is to help safeguard fragile marine ecosystems and restore fisheries in Hong Kong and Mainland China. Asia is home to some of the richest, most diverse and productive fisheries in the world. But resources are declining fast due to excessive and destructive fishing practices, pollution and coastal development.
The Trust has been supporting the NGO ADM Capital Foundation, which encourages the growth of a sustainable seafood market in Hong Kong. Hong Kong‘s seafood consumption per capita is one of the highest in the world. It is the tenth largest seafood importer in the world, importing 90% of what it consumes. The vast majority of seafood consumed in Hong Kong is not sustainably sourced.
In its Choose Right Today website, ADM Capital Foundation advises on what it means to buy sustainably, understanding eco labels, species to avoid and where to eat seafood that has been caught or farmed responsibly. Swire Trust helped to fund Safeguarding Seafood for our Future, a Hong Kong seafood industry symposium co-organised by the Foundation. Following this the Hong Kong Sustainable Seafood Coalition was formed. The Coalition has drawn up a code of conduct on responsible fish and seafood sourcing, setting minimum standards and using common, unambiguous language about seafood marketing. It wants consumers to be able to trust that seafood in restaurants and supermarkets in Hong Kong is legal, traceable and sustainable. Swire Trust supports the coalition, with a view to creating a sustainable seafood market in Hong Kong that can serve as a model the whole of China.
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