Maximising Brand Potential
We market and sell internationally branded goods to today's discerning consumers.
Swire Pacific's Trading & Industrial activities encompass a wide spectrum of businesses, ranging from managing iconic and popular consumer brands to manufacturing and cold chain logistics. The division has interests in the following companies:

Swire Retail group


Swire Resources group

Distribution and retailing of footwear, apparel and related accessories in Hong Kong, Macau and Mainland China



Swire Brands group

Investment in Columbia China and Rebecca Minkoff


Swire Environmental Services group

Provision of waste management services and investment in clean and early-stage sustainable technology companies in Hong Kong