Press Releases

For Immediate Release 19 June 2022

Swire Properties' Malls to Offer Shoppers
HKD12 Million in Rewards

Shopping vouchers, premiums and more to encourage
Consumption Voucher Scheme spending

19 June 2022, Hong Kong – Coinciding with the HKSAR Government's launch of the second phase of the Consumption Voucher Scheme (CVS), Swire Properties is helping to ramp up the city's shopping excitement with Cityplaza, Citygate Outlets and Pacific Place set to offer a myriad of incentives, totalling HKD12 million.

Beginning in mid-July and running until mid-September, shoppers simply need to reach a designated electronic spending amount as low as HKD1,200 to receive shopping rewards, including limited edition premiums featuring popular characters, and shopping vouchers with no minimum spending requirement.

Theresa Leung, Deputy Director, Retail (Hong Kong) at Swire Properties said, "We're delighted to be supporting the latest round of the CVS, which coincides with the much-anticipated summer peak season and the many exciting promotions in our Hong Kong shopping malls. We're confident that these creative campaigns will immerse visitors in new and refreshing experiences, and help to promote local consumption and maintain positive momentum for the whole retail industry."

During the promotional period, all three malls will feature interactive and lively summer campaigns. Cityplaza is collaborating with eslite to create picture book-themed decorations and games. Visitors to Citygate Outlets can explore the never-before-seen "Summer FARMily" farm garden hosted by the adorable Lulu The Piggy, or the dazzling line-up of pop-up stores, digital activities and weekend outdoor markets. Pacific Place is celebrating the 50th Anniversary of the beloved Smiley brand with exclusive premiums and oh-so-cute decorations.


  Campaign Period Spending Amount Redeemable Rewards
Cityplaza 4 Aug – 12 Sep 2022 HKD1,200 or above HKD100 eslite Cash Voucher
Citygate Outlets 22 Jul – 21 Aug 2022 HKD2,000 or above Citygate Outlets x Lulu The Piggy Premium
HKD6,000 or above Citygate Outlets x Lulu The Piggy Premium +
HKD200 Designated Merchant Vouchers
HKD10,000 or above Citygate Outlets x Lulu The Piggy Premium +
HKD800 Designated Merchant Vouchers
Pacific Place 28 Jul – 21 Aug 2022 HKD1,500 or above Smiley Premium
HKD6,000 or above Smiley Premium +
Pacific Place HKD100 Shopping Voucher


Spend with a designated credit card for a
Smiley Premium +
Pacific Place HKD200 Shopping Voucher
HKD20,000 or above Smiley Premium +
Pacific Place HKD300 Shopping Voucher


Spend with a designated credit card for a
Smiley Premium +
Pacific Place HKD700 Shopping Voucher

*Terms & Conditions apply.

More information about the malls' promotion campaigns to follow.


About Swire Properties
Swire Properties develops and manages commercial, retail, hotel and residential properties, with a particular focus on mixed-use developments in prime locations at major mass transportation intersections. Swire Properties is listed on the Main Board of the Stock Exchange of Hong Kong and its investment portfolio in Hong Kong comprises Taikoo Place, Pacific Place, Cityplaza and Citygate. The Company's completed portfolio in Hong Kong comprises approximately 15.8 million sq ft (approximately 1.5 million sqm) of space.

In the Chinese Mainland, Swire Properties has six completed mixed-use developments in Beijing, Shanghai, Guangzhou and Chengdu. They include Taikoo Li Sanlitun and INDIGO in Beijing, HKRI Taikoo Hui and Taikoo Li Qiantan in Shanghai, Taikoo Hui Guangzhou and Sino-Ocean Taikoo Li Chengdu. INDIGO Phase Two in Beijing and Taikoo Li Xi'an are currently under development. The Company's completed portfolio in the Chinese Mainland comprises approximately 14 million sq ft (approximately 1.3 million sqm) of space.

In addition to Hong Kong and Chinese Mainland, the Company has investments in the United States, Indonesia and Vietnam.

2022 is Swire Properties' 50th anniversary. Throughout the year, the Company will be celebrating its achievements and the core values that have underpinned its success, over the past five decades, under the theme of "ORIGINAL. ALWAYS". "ORIGINAL" captures Swire Properties' forward-looking and innovative spirit, and "ALWAYS" refers to the Company's long-term commitment and trusted reputation. A range of special events and campaigns will be launched to celebrate this milestone.

Visit Swire Properties' website at

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