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Swire Properties today announced a significant milestone in the transformation of Taikoo Li Sanlitun, anchored by the comprehensive trade-mix upgrade at Taikoo Li Sanlitun North. Together with ongoing enhancements across the South and West zones, this next phase of development establishes Taikoo Li Sanlitun as a globally recognised fashion and cultural landmark, while further strengthening Beijing's position as a leading international consumption hub.
This strategy to transform Taikoo Li Sanlitun began in 2022, driven by tenants' increasing demand for bespoke retail environments combined with customers' pursuit of diverse experiences. Taikoo Li Sanlitun North now showcases a curated lineup of flagship stores, each a masterpiece of architecture designed by the world's leading luxury brands, including Dior, Hermès, Louis Vuitton and Tiffany & Co, which brings an elevated, experiential dimension to urban retail. This milestone marks the completion of a major renovation and tenant mix upgrade spanning nearly half of the retail area. Since the opening of several flagship stores in December 2025, Taikoo Li Sanlitun has recorded significant growth in footfall.
Complementing the North's transformation, Taikoo Li Sanlitun South has also completed a successful brand repositioning and tenant upgrade programme. Guided by Swire Properties' commitment to placemaking, Taikoo Li Sanlitun West and its surrounding streetscape have undergone significant enhancements, including a new pedestrian bridge linking the South and West zones to improve connectivity and to enhance the overall experience for the community.
Han Zhi, Director of Retail at Swire Properties, said: "Our ambition is to shape distinctive, future-ready retail experiences. Taikoo Li Sanlitun North is already the talk of the town as a refreshed cultural and retail destination - made possible by the deep collaboration with our retail partners to create new flagships and introduce innovative retail concepts and experiences. Together, we are redefining experiential retail for a new generation of Chinese consumers as Taikoo Li Sanlitun continues to strengthen Beijing's position as an international retail and lifestyle capital."
CT Ma, General Manager of Taikoo Li Sanlitun, added: "This major transformation underscores our long-term commitment to the Greater Sanlitun Area. By championing experiential retail and blending local culture with global lifestyle, we are creating a dynamic platform for international and homegrown brands to debut their latest concepts. These enhancements help to realise our placemaking vision, respect Beijing's cultural heritage and contribute to the city's rapid urban regeneration."
Iconic Flagships Redefining Retail and Luxury Experiences
Inspired by Beijing's traditional siheyuans and ancient hutongs, Taikoo Li Sanlitun's signature open-air, lane concept provides striking architectural "canvases" for standalone flagship boutiques that seamlessly combine high-end fashion with lifestyle and experiential retail.
Highlights include the House of Dior Beijing, home to China's first Monsieur Dior Restaurant, Masion Louis Vuitton Beijing Sanlitun Taikoo Li, featuring the capital's first Le Café Louis Vuitton, and Hermès Beijing Sanlitun Store that will open in Spring 2026. Designed by internationally acclaimed architects, these flagship boutiques create immersive, multi-sensory journeys that extend far beyond traditional retail offerings. These luxury boutiques are joined by a curated selection of flagship stores by premium and contemporary brands including Alaïa, Balenciaga, Burberry, Fendi, Loro Piana, MaxMara, Polène, Rolex, Sacai, Saint Laurent, and Tiffany & Co.
Powering Beijing's "Debut Economy" and Contributing to the City's Development as an International Consumption Hub
Over the past few years, Taikoo Li Sanlitun has strengthened its position as Beijing's "first store harvester" through a focused brand enhancement strategy centred on driving Beijing's "debut economy". This strategy has delivered 171 brand debuts, alongside 227 first-launch and exclusive events that have positioned Taikoo Li Sanlitun as the premier stage for limited editions, new collections and cultural collaborations. In addition, over 100 customised, thematic retail spaces have been cocreated with brands to merge brand identity with experiential design, offering truly one-of-a-kind shopping environments.
Placemaking that Builds an Inclusive, Sustainable and Vibrant Community
Beyond retail and trade-mix upgrades, Taikoo Li Sanlitun is playing a pivotal role in revitalising Sanlitun West Street. In close collaboration with local government partners, the area has undergone significant improvements - from enhanced landscaping and refined visual aesthetics to a more cohesive, premium commercial environment. These changes elevate the overall appeal of the Greater Sanlitun Area, enriching the streetscape and fostering a more vibrant, connected and inclusive community.
Sun Shuguang, Secretary of the Sanlitun Sub-district Working Committee, said: "The transformation of Taikoo Li Sanlitun is not only a leap forward for the destination itself; it is also a catalyst for high-quality development across the entire Greater Sanlitun Area. Through multifaceted upgrades, Taikoo Li Sanlitun continues to unlock commercial vitality and reinforce Chaoyang's role in advancing Beijing's reputation as an international consumption hub."
To continue elevating the overall experience for shoppers and the wider community, Taikoo Li Sanlitun has implemented a series of significant enhancements. Key highlights include one of Beijing's largest retail "Very Important Customer" (VIC) Lounges alongside a network of branded VIP lounges; a refreshed, by invitation only membership tier with curated F&B offerings and arrival experiences; new drop-off zones to optimise traffic flow, and the transformation of The Courtyard (the sunken plaza at Taikoo Li Sanlitun North) into a dynamic stage for art, cultural and community events.
Taikoo Li Sanlitun's transformation continues, including the redevelopment of Building N1 (formerly The Opposite House) and further placemaking initiatives across the surrounding area. These enhancements will strengthen the integration of international art, fashion and culture, cementing Taikoo Li Sanlitun's standing as a future-forward, urban landmark and contributing to Beijing's development as a truly world-class city.
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Photo Captions
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Taikoo Li Sanlitun Celebrates a Landmark Transformation.
Major Luxury Flagships Open in Taikoo Li Sanlitun North in December 2025, including House of Dior Beijing, and Maison Louis Vuitton Beijing Taikoo Li Sanlitun.
A Renewed Sanlitun West Street Enabled by Government-Enterprise Collaboration.
The Courtyard at Taikoo Li Sanlitun North Reopens as a Dynamic Multi-Purpose Hub for Art, Culture and the Community.
About Taikoo Li Sanlitun
Situated in the heart of Chaoyang District of Beijing, Taikoo Li Sanlitun is Swire Properties' first retail-led development in the Chinese Mainland. Featuring an open-plan, lane-driven design, the development has a GFA of over 160,000 sqm and is home to approximately 270 retail outlets including flagship stores, lifestyle brands, and restaurants serving regional and international cuisines.
Visit Taikoo Li Sanlitun' website at https://www.taikoolisanlitun.com/en/.
About Swire Properties
Swire Properties develops and manages commercial, retail, hotel, and residential properties, with a particular focus on mixed-use developments in prime locations at major mass transportation intersections. Swire Properties is listed on the Main Board of the Stock Exchange of Hong Kong and its investment portfolio in Hong Kong comprises Taikoo Place, Pacific Place, Cityplaza and Citygate. The Company's completed portfolio in Hong Kong comprises approximately 1.54 million sqm (approximately 16.5 million sq ft) of space.
In the Chinese Mainland, Swire Properties has six completed mixed-use developments. They include Taikoo Li Sanlitun and INDIGO Phase One^ in Beijing, HKRI Taikoo Hui and Taikoo Li Qiantan in Shanghai, Taikoo Hui Guangzhou and Taikoo Li Chengdu. Taikoo Place Beijing^, Taikoo Li Xi'an, Sanya project (Phase 3)*, the expansion of Taikoo Li Qiantan, Lujiazui Taikoo Yuan in Shanghai and Taikoo Li Julong Wan Guangzhou are currently under development. The Company's completed portfolio in the Chinese Mainland comprises approximately 1.3 million sqm (14 million sq ft) of space.
In addition to Hong Kong and the Chinese Mainland, the Company has a presence in Indonesia, Vietnam, Singapore, Thailand and Miami, USA.
Swire Properties has achieved global leadership in sustainable development with its No. 1 ranking in the Dow Jones Best-in-Class World Index 2024 (formerly known as Dow Jones Sustainability World Index), in the Real Estate Management & Development Industry category.
Visit Swire Properties' website at www.swireproperties.com
^Taikoo Place Beijing will include the existing INDIGO upon completion.
*Project name to be confirmed.