Hong Kong Aircraft Engineering Company Limited ("HAECO", HKSE: 00044) announced today that it has launched a new corporate identity. The new, singular identity represents the depth of HAECO Group's capabilities, the breadth of its international network and the strength of its integrated services.
The new identity is symbolic of a tick mark. It captures the spirit of aviation; it is evocative of wings, aircraft tails and flight itself. The slightly italicised font encapsulates HAECO Group's relentless service innovation, resourceful spirit and ongoing drive for operational excellence.
The HAECO Group's 18 subsidiaries and joint venture companies around the world, including Hong Kong Aircraft Engineering Company Limited ("HAECO"), Taikoo (Xiamen) Aircraft Engineering Company Limited ("TAECO") and TIMCO Aviation Services, Inc. ("TIMCO"), now stand proudly behind one name: HAECO. While the rebranding clarifies the relationship between the HAECO family of companies, our customer-centric approach to service and commitment to operational and technical excellence will remain at the core of our culture.
Augustus Tang, Chief Executive Officer of the HAECO Group said: "Our unified, can-do spirit and our strategic investment in people and processes will ensure we offer a portfolio of tailored and integrated services to our customers around the world. For more than 60 years, HAECO has met existing and emerging customer needs in the aviation industry. We are committed to delivering aircraft engineering and maintenance solutions that exceed expectations, and that this is fundamental to safe and enjoyable skies."
Over the next few months the new HAECO Group brand identity will gradually be introduced on everything, from email communications to HAECO's hangars and uniforms.
The HAECO Group Services
HAECO Airframe Services | Provision of airframe maintenance, cabin reconfiguration, and structural modification through its 31 hangars in eight locations in Hong Kong, Mainland China, and the United States, with technical capabilities covering all common wide-body, narrow-body, and regional commercial aircraft types. Collaborating with Original Equipment Manufacturers, Supplemental Type Certificate holders and engineering companies, the Group also provides freighter conversion fulfillment services. |
HAECO Line Services | Provision of line services for over 140 airlines at its 28 line services stations in Hong Kong, Singapore, Mainland China, and the United States, handling over 340,000 flights annually. The comprehensive line services cover transit checks and certification, defect clearance, cabin management, ramp services, and round-the-clock AOG support. |
HAECO Cabin Solutions | Provision of turnkey cabin integration solutions for commercial aircraft, covering design engineering, certification, and project management. The Group is also an authorised aircraft seat and cabin interior products Original Equipment Manufacturer. |
HAECO Private Jet Solutions | Operates the first Airbus-approved and Boeing-licensed private jet cabin completion centre in the Asia Pacific region, specialising in design engineering, certification, vendor management, manual supplements, as well as post-modification support for private jets. |
HAECO Fleet Technical Management | Provision of tailor-made fleet technical and asset management services. |
HAECO Inventory Technical Management | Provision of Inventory Technical Management solutions ranging from full-fledged inventory pooling, Power-By-The-Hour services to one-off loans, exchanges and AOG material support. |
HAECO Component Overhaul | Operates purpose-built component workshops in Hong Kong and Mainland China that offer repair and overhaul services covering hydraulic, mechanical, avionic and pneumatic systems across common Boeing and Airbus commercial aircraft fleet types. |
HAECO Spirit AeroSystems | Specialises in aero structure repair and overhaul services, covering nacelles, radomes and flight controls, with rotable exchange support. |
HAECO Landing Gear Services | Provides repair and overhaul services for landing gear, with rotable exchange support. |
HAECO Engine Services | Offers world-class repair, overhaul, and testing services for Rolls-Royce RB211-524 and the Trent family of engines through Hong Kong Aero Engine Services Limited ("HAESL") in Hong Kong, and for GE Aviation GE90-110/115B engines through Taikoo Engine Services (Xiamen) Co. Ltd. ("TEXL") in Xiamen, in Mainland China. The Group also operates repair, overhaul and testing facilities for Pratt & Whitney JT8D-series engines in the United States. |
HAECO Parts Manufacturing | Offers a range of design, fabrication and testing services for airframe and cabin parts, supported by well-established OEM relationships. |
HAECO Technical Training | Provides training and examination services to support the aviation industry's needs for aircraft engineering professionals. The Group provides 1,500 training courses and trains over 20,000 students annually. |
About Hong Kong Aircraft Engineering Company Limited ("HAECO")
HAECO is one of the world's leading aircraft engineering and maintenance groups. It provides a comprehensive range of services encompassing Airframe Services, Line Services, Cabin Solutions, Private Jet Solutions, Fleet Technical Management, Inventory Technical Management, Component Overhaul, Aero Structure Repairs, Landing Gear Services, Engine Services, Parts Manufacturing and Technical Training. The HAECO Group consists of 18 subsidiaries and affiliates, employing about 17,000 staff in Hong Kong, Mainland China, Singapore and the United States. HAECO is publicly listed on the Hong Kong Stock Exchange (Stock Code: 00044). HAECO's website: www.haeco.com